Comments for Word Nerds

Comment on Copywriting Basics – Use Simple Words by copywriter | Armil

copywriter | Armil — Tue, 02 Feb 2010 07:51:05 +0000

I completely sold out with your idea to use simple words in my copywriting project. Aside from this is easy to understand it makes my copy short and concise.

Comment on Editing and Proofreading – What’s the Difference? by proofreading | Armil

proofreading | Armil — Tue, 02 Feb 2010 06:39:46 +0000

This post gives me a clear idea about the difference of editing and proofreading.

I’ve learned that proofreading is just merely a part of the editing process.

Comment on What Many Advertising Agencies Don’t Know About Copywriting (continued) by copywriting | Armil

copywriting | Armil — Tue, 02 Feb 2010 05:36:04 +0000

Yes, I agree that using “You” instead of “We” is far more effective. It denotes a customer-oriented than just merely an advertising-oriented ones.

Comment on Editing Your Business Writing to Make It More Readable by Quality SEO

Quality SEO — Sun, 17 Jan 2010 07:35:54 +0000

Readers like to read articles and blogs that are compact, full of knowledge, interesting and neatly published. I believe if you know how to write articles you know what to read. You know what is pleasant and not. So follow the author’s tips above to be able to create a nice and well written articles.

Comment on Editing and Proofreading: Bulleted Lists by What is Copy Editing? | Word Nerds

What is Copy Editing? | Word Nerds — Mon, 04 Jan 2010 04:17:21 +0000

[...] Bulleted lists are one potentially confusing element that an editor will correct to make consistent throughout a publication. Do you capitalise each bulleted point? Do you put a full stop or semi-colon at the end of each one? A copy editor will know the correct styles and apply them throughout the document (for more information on formatting bulleted lists see Editing and Proofreading: Bulleted Lists). [...]

Comment on Editing Your Business Writing to Make It More Readable by Patrick

Patrick — Thu, 17 Dec 2009 10:36:09 +0000

Nice article. It will certainly make me pause and think next time i write extra long sentences….

Comment on The Fourteen Copywriting Styles for Catalogues, Brochures and Websites: Which Is Best for Your Products? by Tahitian Noni

Tahitian Noni — Thu, 17 Dec 2009 05:00:52 +0000

Thanks so much for sharing this excellent article, which summarises the book ‘How to Write Powerful Catalog Copy’ and gives detailed examples. It was easy to understand and it is great, in theory, to pay more attention to the style that best suits your catalog. You should post this as a review on http://books.google.com which currently doesn’t have any for this book.

Comment on How to improve the readability of your business writing by Editing Your Business Writing to Make It More Readable | Word Nerds

Editing Your Business Writing to Make It More Readable | Word Nerds — Mon, 14 Dec 2009 10:37:34 +0000

[...] the Flesch Reading Ease Scale (explained in an earlier post, How to Improve the Readability of Your Business Writing, the 46-word sentence above has a readability of 0 out of 100, while the edited version has a [...]

Comment on Is Ineffective Graphic Design Diluting Your Copywriting? by Designer Sally

Designer Sally — Mon, 02 Nov 2009 00:47:20 +0000

Go Amanda … I agree with you.
All design projects need to be treated individually, and yes most designs might work better with black text on white BG, but people also need to factor in the need for good design. A great designer will know exactly how to lift important copy elements off a page and factors such as colour, size, contrast with other design elements all come into play.

Comment on Overcoming the Fear of Writing Business Proposals by John Groarke

John Groarke — Sat, 24 Oct 2009 21:25:52 +0000

Great article, which I would like to complement with a ‘winning’ proposal construct for consulting work:

Proposal summary
1 – Introduction
2 – Your needs
3 – Our approach
4 – Work programme
5 – Timetable
6 – Team
7 – Investment required
8 – Benefits of our capabilities and knowledge
A – Terms of business
B – other detail that belongs in an appendix.

I hope this helps.